SEM House Experts

Bartłomiej Szczypka

SEO Specialist. A simulation engineer by training. He deals with technical aspects of websites and link building. In his spare time, he enjoys night hiking and web development.
Natalia Michalik

Content SEO Specialist with several years of experience in SEO and content marketing. She is passionate about working with words and text and exploring the secrets of SEO. As an editor, she has proofread thousands of pieces of content, and as a copywriter, she has written hundreds. She holds two philology majors from the University of Warsaw. She loves hiking in the mountains, dancing and her family.
Lena Zajączkowska

Head of SEM with years of experience in digital marketing. She holds a degree in economics and approaches campaign budgets with respect, aiming to maximize results. Outside of work, her interests include computer games and roller coasters. She’s also a proud dog mom to a Rough Collie.
Julia Grodecka

SEO Specialist. Holder of a master’s degree in International Business from ATH. At work, she mainly focuses on link building and its real impact on domains. After hours, she is passionate about travelling, reading books, and spending time with her beloved dog, Mietek.
Michał Ganszer

SEO Specialist. A graduate of the University of Nottingham in Human Computer Interaction. His passion has been internet technologies for many years. In 2020, he found his way in the SEO area, where he develops his skills with full commitment. After hours spent in the virtual world, he actively explores the real one, conquering mountains and caves.
Agnieszka Pietrzak

Senior Content SEO Specialist, who also works as an editor and proofreader. She holds a degree in Polish Philology from both the University of Warsaw and the Jagiellonian University. With a background in the publishing industry, she now works in content marketing. She has a keen interest in artificial intelligence and large language models. In her leisure time, she enjoys reading books, listening to podcasts, and spending time with her dog.
Aleksandra Góral

SEO Specialist with a master's degree in Management, specializing in Marketing. She is involved in website optimization and link building. In her free time, she delves into the topic of digital marketing and trains in MMA. When not on the mat, she can be found in the gym or planning new journeys.
Angelika Ogrocka

Content Marketing Team Leader in the SEO department. A graduate of Kraków universities - the University of the National Education Commission, the Jagiellonian University, and the AGH University of Science and Technology. Currently studying Media Content & Creative Writing. Proofreader, journalist, and press spokeswoman. In her free time, she reads (although still not enough), devours new series and films (way too many of them), and visits new festivals (not only industry ones).
Aleksandra Kulpa

SEO Project Manager with ten years of experience as an SEO specialist. Professionally, she has a keen interest in internet analytics and is also fascinated by personal development and psychology. Her holistic approach enables her to manage SEO projects effectively. In her private life, she is an active mountain tourist and skier.
Anna Setla

Junior SEO Specialist and copywriter with a pedagogical background. A graduate of the University of Silesia and the School of Administration (WSA) in Bielsko-Biała. She gained professional experience in the IT industry marketing and the local association's promotion department. Now she is developing her skills in website optimization, especially technical SEO and link building. She enjoys hiking in the Beskid Mountains on sunny days, and swimming whenever the weather is gloomy.
Karolina Krętosz

New Business Specialist with a passion for exploring podcasts and industry webinars. She admires Paweł Tkaczyk’s work in the field of storytelling. A passionate craftswoman, she spends her spare time creating toys and clothes, which helps her relax after intensive work. She loves immersing herself in the world of fantasy, often accompanied by a good cup of coffee.
Kinga Romek

SEO Specialist who works as a copywriter after hours. She is a graduate of the Jagiellonian University and the Krakow Academy. From the beginning of her studies, she gained experience in digital marketing agencies and later worked in in-house marketing departments. She is the proud owner of one of the world’s fastest dogs, whom she loves dearly. She enjoys literature, black coffee, and long walks.
Wojciech Buzderewicz

Junior SEO Specialist and a graduate of the Wrocław University of Economics. He is constantly improving as an SEO technician. He has a passion for sports and creating websites. In his free time, he enjoys listening to rap music and devotes himself to caring for animals.
Wojciech Trojak

SEO Project Specialist and a graduate of SGH and WSKZ. He is currently pursuing a master’s degree at WSB-NLU, where he is delving into data analysis. He is a professional with a strong desire for continuous development. He excels in reporting, SEO, and PPC marketing. A lover of books and audiobooks, he prefers active outdoor recreation - skiing in winter and biking in the summer.

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Bartosz Kastelik
Global Chief Sales Officer

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